With YouTube there are two main ways that you can profit from your channel. This chapter will explain what these two ways are and how you can get started. Making money directly off YouTube can be challenging and not for those who aren’t willing to put time and effort into it, but if you’re willing to sacrifice some hard work and effort, you may find yourself surprised with the results and with a great bonus of a nice stream of long term passive income.
Become an Affiliate Marketer
An affiliate marketer is someone who sells products for another company and makes a commission off of the sales. YouTube is an excellent platform for affiliate marketing. Remember when I talked about the importance of demonstrating a product on YouTube? This can come in handy if you’re trying to make money on YouTube as an affiliate marketer.
The benefits of using YouTube for this are amazing. First, you can upload a video of yourself “unboxing” a product or reviewing a service – this gives your audience a first-hand, close-up look at the product/service you’re selling. Secondly, buyers are more likely to trust those who are similar to them, so if you can figure out how to relate to your audience, you are more likely to capture their interest. Thirdly, many people often research a product/service before they buy and find themselves on YouTube looking for information, so being on YouTube puts you in a powerful position.
To get started, you must first decide what product/service you want to sell. There are websites such as Clickbank, where you can sign up, pick a product/service and get your affiliate links. These links are important because when a consumer clicks on it and buys, the link tells the company to pay a commission to your account. Sometimes you can convince the company you’re working for to send you a free copy of their product to review, which you can then film for YouTube. Even if you can’t get a free copy of the product/service, the investment can be worth it. When using this strategy, be sure to choose a product that you believe in! Be sure to test it out, and make sure it is the best value/product for your target audience. In business as in real life, your reputation is of paramount importance!
Next, plan out your video and give a really good review of the product/service if you have found it worthy of such praise. Be sure to use the optimization tips you learned about earlier! The key here is to make your video title, description and tags rich with SEO so that your target audience can easily find your video. Very important: Be sure to include your affiliate link in the description so you can make sales!
You can easily find the best SEO search words by typing the first word of your keyword into YouTube or Google, then allowing it to auto-populate keywords for you. If you want more options, then use this awesome strategy: Type in keyword space then a, and see what populates. Then keyword space and then b, and then see what populates. Do this all the way through the alphabet c – z and you should have no problem finding a plethora of great keywords! This is an expert tip that all of the pros use.
As always, there is no guarantee on whether you will make sales via YouTube, but if you follow the advice in the previous chapters, I am confident that you will find yourself in a much better position for making money.
Link to Products in Video Description
An alternative to becoming an affiliate marketer is to sell your own products/services through your own business. With this strategy, you won’t need to sign up for any affiliate links. Instead, you can just link to your own website or any other page that sells your products or services. In this case, you have a little more legroom to work with your products/services because you own them. Follow the same SEO format when filling out the information for your video.
Become a YouTube Star and Monetize your Account
Another way to make money is to become a YouTube Star. Making money this way can be very difficult, as it requires a lot of hard work. However you never know if you don’t try, and there have been a lot of breakout stars who never even dreamed they would gain the success they have. For this strategy, go for consistent, good quality content, good public relationships, a lot of marketing, along with a way to build a large fan base. Nothing is impossible and if this is your dream, then you should go for it! When a YouTube user has enough channel views and followers, he or she can apply to become a YouTube partner, meaning he or she can earn 55% of the money that comes from ads that Google AdSense places on their videos.
Right now, some of the most popular and highest-paid YouTube stars include PewDiePie, TheFineBros and Smosh. Take a look at their channels and notice their following base. Once again, making money as a YouTube star is not a “get rich quick” scheme or for those who are not willing to work for it, but if you believe you can do it then it is absolutely possible.